7f777 Privacy Policy

1. Introduction

This Privacy Policy ("Policy") describes how 7f777 ("we", "us", "our") collects, processes, stores, and protects personal data relating to registered players and visitors on the 7f777 online gaming platform, accessible at 7f777.io (the "Platform"). The Platform provides casino games, live dealer tables, sports betting markets, crash games, and associated services to eligible players in Bangladesh and other permitted jurisdictions.

7f777 is committed to handling your personal data with care, transparency, and respect. We collect only what we need, use it only for clearly defined purposes, and protect it with appropriate technical and organisational measures. This Policy is written in plain English and is intended to be fully understandable by all our players.

This Policy should be read alongside our Terms & Conditions and our Responsible Gaming page. Together, these documents govern your relationship with the 7f777 Platform.

2. Personal Data We Collect

We collect personal data in several distinct categories. The table below summarises what we collect and the primary reason for each category:

Data Category	Examples	Primary Purpose
Identity	Full legal name, date of birth, National ID number	Account registration, KYC verification, age verification (21+)
Contact	Email address, mobile phone number, residential address in Bangladesh	Account communication, support, transaction notifications
Financial	bKash/Nagad/Rocket/Upay wallet number, transaction history, deposit and withdrawal amounts in BDT	Payment processing, fraud prevention, AML compliance
Verification	NID document images, passport scan, proof-of-address documents	KYC identity verification prior to first withdrawal
Technical	IP address, device type, browser type, operating system, session timestamps	Platform security, fraud detection, geolocation compliance
Gameplay	Game history, bet amounts, win/loss records, bonus usage, session duration	Account management, responsible gaming monitoring, dispute resolution
Preferences	Language settings, responsible gaming limits set by the player, notification preferences	Personalisation, responsible gaming tool delivery
Communications	Support chat transcripts, email correspondence, complaint records	Customer support quality, dispute resolution, compliance records

We do not collect sensitive personal data such as racial or ethnic origin, political opinions, religious beliefs, or health data, except where health-related information is voluntarily provided in the context of a responsible gaming self-exclusion request.

3. How We Collect Your Data

3.1 Directly from You

The majority of personal data we hold is provided directly by you when you register an account, complete KYC verification, make a deposit or withdrawal request, contact customer support, or update your account preferences. You are always aware when you are providing data to us through these channels.

3.2 Automatically During Platform Use

When you access and use the 7f777 Platform, certain technical data is collected automatically by our servers and analytics systems. This includes your IP address, device identifiers, browser type and version, session start and end timestamps, pages visited within the Platform, and game interaction data. This automatic collection is necessary for the security, performance, and legal compliance of the Platform.

3.3 From Third-Party Payment Processors

When you initiate a deposit or withdrawal through bKash, Nagad, Rocket, or Upay, those payment providers share transaction confirmation data with 7f777 to enable us to credit or debit your account wallet. This is limited to transaction reference numbers, wallet identifiers, and transaction amounts. We do not receive your full payment account credentials from any third-party provider.

3.4 From Identity Verification Services

For KYC purposes, we may use third-party identity verification services to cross-reference the documents you submit against official databases. These services return a verification status to 7f777 and do not store your raw document images beyond the period required to complete the verification check.

3.5 Cookies and Tracking Technologies

We use cookies and similar technologies to collect session data, remember your login status, and monitor Platform performance. Full details are provided in Section 8 of this Policy.

4. How We Use Your Personal Data

7f777 uses the personal data we collect for the following clearly defined purposes:

• Account creation and management: To register your account, verify your identity, manage your profile, and maintain your account in good standing.
• Payment processing: To process deposits and withdrawals in Bangladeshi Taka (BDT) via bKash, Nagad, Rocket, and Upay, and to maintain accurate transaction records.
• KYC and age verification: To confirm that you are aged 21 or above and are who you claim to be, in line with our mandatory verification procedures before processing your first withdrawal.
• Customer support: To respond to your enquiries, resolve disputes, and manage complaints efficiently. Support records are retained for audit and quality purposes.
• Responsible gaming: To monitor your gameplay patterns, enforce the deposit limits and session controls you set, deliver reality-check notifications, and identify potential signs of problem gambling so our responsible gaming team can offer support.
• Fraud prevention and security: To detect and prevent unauthorised account access, duplicate account creation, bonus abuse, money laundering, and other fraudulent or prohibited activities on the Platform.
• Platform improvement: To analyse aggregate, anonymised usage data that helps us improve game selection, site performance, payment reliability, and overall player experience.
• Legal compliance: To meet our obligations under applicable laws, including maintaining transaction records, responding to lawful information requests, and enforcing our Terms & Conditions.
• Communications: To send you account-related notifications such as deposit confirmations, withdrawal updates, KYC status updates, and password reset emails. Promotional communications are only sent with your prior consent and may be opted out of at any time.

5. Data Sharing and Disclosure

5.1 We Do Not Sell Your Data

7f777 does not sell, rent, or lease your personal data to any third party under any circumstances. Your data is not traded as a commercial asset.

5.2 Trusted Service Providers

We share limited personal data with carefully selected service providers who perform functions on our behalf. These include:

• Payment processors: bKash, Nagad, Rocket, and Upay, solely for the purpose of executing your deposit and withdrawal transactions.
• Identity verification providers: Third-party KYC services used to verify identity documents submitted during account verification. Data shared is limited to the document images and basic identity fields required for the check.
• Cloud infrastructure providers: Servers and data storage services that host the Platform and associated databases. These providers operate under strict data processing agreements that prohibit independent use of your data.
• Customer support platforms: Software tools used to manage support tickets and live chat sessions. Support data is retained for quality assurance and audit purposes.
• Game studios: Providers such as Pragmatic Play, Evolution Gaming, NetEnt, Microgaming, Spribe, and Ezugi receive only a session token and player account identifier sufficient to launch a game session. They do not receive your name, address, payment details, or full identity data.

5.3 Legal Obligations

7f777 may disclose personal data to law enforcement authorities, regulatory bodies, or other third parties when required to do so by law, court order, or other legally binding process. We will notify you of any such disclosure to the extent permitted by law.

5.4 Business Transfers

In the event that 7f777 undergoes a merger, acquisition, or sale of assets, your personal data may be transferred to the successor entity as part of that transaction. We will notify registered players via the email address on file prior to any such transfer, and the successor will be required to honour this Privacy Policy or provide a materially equivalent one.

6. Data Retention

7f777 retains personal data only for as long as is necessary for the purposes for which it was collected, or as required by applicable law and internal compliance policy. The following general retention periods apply:

Data Type	Retention Period	Reason
Account registration data	Duration of account + 5 years after closure	Legal compliance, dispute resolution
KYC verification documents	Duration of account + 5 years after closure	AML compliance, regulatory obligation
Financial transaction records	Duration of account + 7 years after closure	Financial record-keeping requirements
Gameplay history	Duration of account + 3 years after closure	Dispute resolution, responsible gaming audit
Customer support records	3 years from date of interaction	Quality assurance, complaint handling
Cookie and session data	Up to 12 months from last session	Platform security, fraud prevention
Marketing consent records	Until consent is withdrawn + 1 year	Evidence of lawful processing basis

Upon expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be linked to an identifiable individual. Anonymised, aggregated data may be retained indefinitely for statistical analysis and Platform improvement purposes.

7. Security Measures

7f777 implements a layered set of technical and organisational security measures to protect your personal data against unauthorised access, accidental loss, destruction, or disclosure. Key measures include:

• Encryption in transit: All data exchanged between your browser or app and 7f777 servers is encrypted using 256-bit TLS/SSL. You can verify this by looking for the padlock icon in your browser's address bar when accessing 7f777.io.
• Encryption at rest: Sensitive personal data fields — including identity document content and financial account references — are encrypted at rest within our database infrastructure.
• Access controls: Access to personal data within 7f777's internal systems is restricted on a strict need-to-know basis. Staff members only access the data categories necessary for their specific role.
• Two-factor authentication: Internal admin systems that provide access to player data require multi-factor authentication for all staff users.
• Intrusion detection: We operate continuous monitoring systems that detect and alert on suspicious access patterns, failed login attempts, and unusual data export activity.
• Regular security reviews: Our technical infrastructure undergoes periodic security assessments to identify and remediate vulnerabilities before they can be exploited.
• Staff training: All 7f777 staff who handle personal data receive regular training on data protection obligations and security best practices.

8. Cookies and Tracking Technologies

8.1 What Are Cookies

Cookies are small text files stored on your device when you visit a website. They allow the site to recognise your device across multiple visits, remember your preferences, and collect usage data. 7f777 uses cookies and similar technologies including local storage and session tokens to operate the Platform correctly.

8.2 Types of Cookies We Use

• Strictly necessary cookies: These cookies are essential for the Platform to function. They include your session authentication token (which keeps you logged in), CSRF protection tokens, and load-balancing cookies. The Platform cannot function without these cookies and they cannot be disabled.
• Functional cookies: These remember your preferences such as language settings and responsible gaming limit configurations. Disabling them will reduce your Platform experience but will not prevent access.
• Analytics cookies: We use internal analytics tools to understand how players navigate the Platform — which pages are visited, where sessions end, and which games are most played. This data is aggregated and anonymised. No personal data is shared with external analytics companies.
• Security cookies: These cookies support our fraud detection and bot-prevention systems by assigning a session fingerprint to your device for the duration of your login session.

8.3 Managing Cookies

You can manage cookie preferences through your browser settings. Most modern browsers allow you to block or delete cookies via their privacy or settings menus. Please note that disabling strictly necessary cookies will prevent you from logging in or using the Platform. Disabling functional cookies will reset your preferences on each visit. For instructions on managing cookies in your specific browser, refer to your browser's official help documentation.

9. Your Privacy Rights

As a 7f777 player, you have the following rights in respect of the personal data we hold about you. To exercise any of these rights, please submit a written request to [email protected] with the subject line "Privacy Rights Request" and your registered account username. We will respond within 14 business days.

• Right of access: You may request a copy of all personal data 7f777 holds about you, including your account profile data, transaction history, gameplay records, and any KYC documents on file.
• Right to rectification: If any personal data we hold about you is inaccurate or incomplete, you have the right to request that we correct it. Identity-related corrections may require submission of supporting documentation.
• Right to erasure: Subject to our legal retention obligations (see Section 6), you may request deletion of your personal data after your account has been permanently closed. We will process erasure requests within 30 days, subject to any applicable legal holds.
• Right to restriction: You may request that we restrict the processing of your personal data in certain circumstances — for example, if you contest the accuracy of data we hold, while we investigate the matter.
• Right to data portability: You may request that we provide your personal data in a structured, commonly used, machine-readable format (such as CSV or JSON) so that you can transfer it to another service provider.
• Right to object: You have the right to object to the use of your personal data for direct marketing purposes at any time. You may also object to other processing activities where our stated basis for processing is legitimate interest rather than contract or legal obligation.
• Right to withdraw consent: Where processing is based on your consent (for example, receipt of promotional emails), you may withdraw that consent at any time without affecting the lawfulness of prior processing. You can update your communication preferences directly in your account settings.

10. Minors and Age Policy

The 7f777 Platform is strictly intended for adults aged 21 years and above. We do not knowingly collect personal data from individuals under the age of 21. If we discover that an account has been created by or on behalf of a person under 21, that account will be immediately and permanently closed, all data associated with it will be deleted as promptly as our legal retention obligations allow, and any funds in the account will be handled in accordance with our Terms & Conditions.

If you are a parent or guardian and believe that a person under 21 in your care has registered an account with 7f777, please contact us immediately at [email protected]. We will investigate and act promptly upon receiving a credible report.

Age verification is a mandatory step of our KYC process. All accounts are required to provide proof of age before any withdrawal is processed. 7f777 uses automated age-check tools at the registration stage as an additional safeguard against underage registration.

11. Changes to This Privacy Policy

7f777 reviews this Privacy Policy periodically and updates it whenever our data practices change, when applicable laws or regulations are updated, or when we introduce new features or services that affect how personal data is handled. The effective date at the top of this Policy reflects the date of the most recent revision.

When we make material changes to this Policy — meaning changes that significantly affect your rights or how we use your data — we will notify registered players by email to the address on file at least 14 days before the changes take effect. We will also display a prominent notice on the 7f777 Platform for a period of at least 30 days following any material update.

For minor, non-material changes such as typographical corrections, formatting adjustments, or clarifications that do not alter the substance of our data practices, we may update the Policy without advance notice. The current version of this Policy is always the authoritative version and is always available at 7f777.io/privacy-policy.

Your continued use of the Platform after the effective date of any update constitutes your acceptance of the revised Policy. If you do not agree with any changes, you should cease using the Platform and contact us to request account closure.

12. Contact Us

If you have any questions, concerns, or complaints regarding this Privacy Policy or the way 7f777 handles your personal data, please reach out to our dedicated privacy support team. We take all privacy enquiries seriously and aim to respond within 5 business days for general questions and within 14 business days for formal data subject rights requests.

Data Protection Contact:
[email protected]
Please use the subject line: "Privacy Policy Enquiry" or "Data Rights Request"

Our customer support team is available 24 hours a day, 7 days a week, including during Bangladeshi public holidays such as Eid, Victory Day (December 16), and Independence Day (March 26). We respond in English.